2016年9月28日,由广东省家居建筑装饰材料商会主办,广州市荣泰五金制品有限公司协办的“家装开启海淘新旅程——跨国品牌海蒂诗中国电商访谈”媒体见面会在广州空中一号成功举办,标志着跨国五金家装知名品牌——海蒂诗DIY五金正式登陆中国电商市场,势必颠覆五金行业传统领域。
Hettich(海蒂诗)DIY总裁RalfReinhold Rammo、亚洲采购经理Su krischke - Hu、经理胡广宇、广州市荣泰五金制品有限公司总经理林绍武、广东省家居建筑装饰材料商会秘书长杨传辉、广州微杰电子科技有限公司总经理胡习武、以及新浪家居、网易家居、今日头条、广东广播电视台等多家主流媒体出席见面会。
见面会由中国香港电视节目主持人钟杰蓝主持,与会嘉宾省家居建材商会秘书长杨传辉先生首先向大家介绍商会概况及分享举办媒体见面会的想法,目前商会有一千多家会员企业,业态涵盖广东省内五金、墙纸地毯、弹性地材、陶瓷、卫浴、照明、家具、装饰装修、橱柜、地板、门窗、饰品等整个家居产业链,下设五大专委会,是省内比较有活力和影响力的的行业组织。
杨秘书长还介绍到,商会在去年已开启首届“互联网家装与供应链合作服务年”活动,利用互联网电商平台,助力企业发展。同期广州市荣泰五金制品有限公司作为执行会长单位身份,致力于推动企业自身品牌与海蒂诗强强联合同时,也提升了商会的业内影响力和企业五金的品质。
随后,Hettich(海蒂诗)DIY总裁Ralf Reinhold Rammo向与会人员介绍海蒂诗品牌及DIY五金理念。作为一个国际集团,海蒂诗一直致力于成为以家具行业为主的多元化集团公司。海蒂诗品牌的特征就是质量,革新和以客户为导向。海蒂诗品牌以质量、创新、贴近客户和可靠性享誉全球。家具五金技术倾注着海蒂诗人的热情,专业的五金解决方案鼓舞着世界范围的家具企业,为消费者所期待。
DIY五金理念从1968年起步,是海蒂诗集团旗下独立五金DIY公司,DIY的领域也很简单明了,就是Do It Yourself的理念。在欧洲和美国的家居理念中,很多事情都是可以自己动手操作。同时,Mr.Rammo非常看重中国的市场,很高兴能有这样一个机会来到中国,对此次与荣泰五金的合作更是充满期待!
最后环节,各大媒体踊跃访问,希望把Hettich(海蒂诗)DIY五金进入中国电商的好消息和最大的优势呈现给所有消费者。新浪家居、网易家居、今日头条、广东广播电视台等在场各大媒体记者纷纷提问,现场气氛热烈。
海蒂诗DIY通过电商进入中国零售市场,必将成为中国线上五金市场新标杆,引领DIY五金行业变革!广州市荣泰五金制品有限公司作为海蒂诗DIY中国战略合作伙伴,线上独家代理商,誓将欧洲先进的DIY五金理念,高品质五金产品,体贴周到的服务体系带到中国,与中国电商行业相结合,创造海蒂诗DIY中国新篇章!为千家万户带来新的技术体验和生活变革,让中国消费者体验到海蒂诗DIY五金与电商结合的魅力!
(英文版)
Hettich DIY Hardware -- Open a new Haitao journey of Home Decoration E-commerce
On September 28th, 2016, hosted by Guangdong Home Decoration Materials Chamber of Commerce (HBDMC) and co-organized by Guangzhou Rongtai Hardware Products Co., Ltd., the media meeting of “Open a New Haitao Journey of Home Decoration -- Multinational Brand Hettich Chinese E-commerce Interview” was successfully held in Sky No.1 in Guangzhou. It marked that well-known multinational hardware decoration brand -- Hettich DIY hardware officially landed in Chinese E-commerce market which was bound to subvert the traditional field of hardware industry.
RalfReinhold Rammo, the President of Hettich DIY, Su krischke-Hu, Asia Purchasing Manager, Hu Guangyu, manager, Lin Shaowu, the General Manager of Guangzhou Rongtai Hardware Products Co., Ltd., Yang Chuanhui, the Secretary-General of HBDMC, Hu Xiwu, the General Manager of Guangzhou Weijie Electronic Technology Co., Ltd., and Sina Home, Netease Home, Today the Headline, Guangdong Radio and Television Station and many other medias attended this media meeting.
The meeting was hosted by presenter Zhong Jielan from China Hongkong TV. Yang Chuanhui, the secretary-general of HBDMC, firstly introduced chamber of commerce and shared the idea of holding media meeting. At present, there are more than 1000 member companies in HBDMC, including hardware, wallpaper & cabinet, flexible floor, ceramic, bathroom, light, furniture, decoration, cupboard, floor, door & window and the whole home industry chain. HBDMC has five committees and is a industry organization with vitality and influence in Guangdong.
Mr Yang also presented that HBDMC has stared the first “Cooperation Service between Internet Decoration and Supply Chain” activity in the last year. To take advantages of Internet E-commerce platform to enhance companies’ development. Meanwhile, as the executive direct of the unit, Guangzhou Rongtai Hardware Products Co., Ltd. not only has committed to promoting strong combination of companies’ own brand and Hettich, but also has improved HBDMC’s industry influence and the quality of hardware.